Definition & strategy
At this step we define the goals of the future software and also conduct industry research. Detailed information on customers, competitors, and market as a whole gives us in-depth insights not only on the necessary functionality and features, but also on the needed web design.
UX research & analysis
It’s quite challenging to build an impressive digital solution without knowing who will be using it. So, here comes UX research - a precise analysis of your target audience that can also be implemented in marketing strategies.
UI & visual design
Effortless beauty combined with high functionality - this is our goal for each and every product we’re building or designing. Understanding UI helps us to produce responsive web design that will boost your business.
Prototyping & testing
At this stage we’re testing the usability of the almost-ready product. A prototype demonstrates how the future software will look and function, but we’re still making some changes and adjustments here to perfect the final results.
Style guide delivery
This is a final stage of product design, which sums up all the previous ones. A fully-ready style guide can be used both for further product development or presented to stakeholders and investors.