The project
EnjoyEco is a mobile app that turns eco-friendly habits into daily challenges - completing tasks earns points, progress appears on a leaderboard, and every action maps to one of seven environmental impact categories: energy, water, trees, CO2, soil, waste, and pets. The original design was delivered by a third party and rejected by the client. We redesigned the UX from scratch and shipped iOS and Android in 8 weeks.
Customer
SATIM
Service
Backend and API’s
Mobile app development
UX/UI design
Quality Assurance
Technology
Node
React Native
8 weeks
Full UX redesign + iOS and Android
4 people
3 developers, 1 designer
EU-funded
Built to EU project specifications
The challenge
The original design had already been delivered by a third party and rejected by the client before we were brought in. We weren't starting from a blank canvas - we were starting from something that had already failed. The brief was to understand why, redesign from scratch, and ship both iOS and Android within the EU project timeline. Eight weeks.
The deeper challenge was behavioural: eco habit apps are easy to download and easy to abandon. The design had to make completing a challenge feel genuinely rewarding, not dutiful - and it had to be structured around long-term habit formation rather than short-term engagement spikes.
The solution
We started with a full review of what failed in the original design and why. The colour system - blue and green - was chosen to match the ecological theme without feeling clinical. The challenge flow was restructured to feel rewarding rather than obligatory. Recurring tasks and progress tracking were designed for long-term habit formation, not short-term engagement spikes. Both platforms delivered within the EU project timeline.
Main features
Challenges - Four types: daily, weekly, one-time, and recurring. Built around consistent habit formation over time.
Gamification - Points for every completed challenge. A live leaderboard shows how users compare against the community.
7 environmental categories - Each challenge maps to a specific impact area. Users track their contribution across all seven.
Habit design - The app is structured around behaviour change, not viral mechanics. Recurring tasks and visible progress keep users engaged over weeks, not hours.
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