Research & strategy
While creating an e-commerce website, it is key for us to have clear and open communication with our client. Both developers and design teams need to understand the client’s needs and have a good knowledge of the product the client is producing.
Evaluating the target audience and potential markets where the client would gain more traffic is an inherent element of the initial research stage. The definition of a great strategy must be based on business goals. We will help our client to better understand what they would like to achieve and how competitors have solved similar challenges.
Planning
Throughout the planning stage, we collaborate to define the requirements of the future product. With the help of third-party tools and analysers we can precisely tell how your customers behave. With this knowledge we can discuss the overall user experience we want to provide to potential customers.
As there are many advantages and disadvantages of using various e-commerce platforms, we will focus on the exact features that can make your business as good as it can be. At Dev and Deliver, we integrate e-commerce development with Shopify to provide clients with top notch solutions tailored to their needs.
UX/UI design
To attract and interest customers with your e-commerce website, we need to make a good first impression. No matter how excellent user experience is and how thought out the flows are, if users don’t like it, they’ll abandon the website before pursuing any action.
Afterwards, what will keep them coming back is smooth and easy process to final action of choice. Our designers will help with structuring the flows through research, wireframing and prototyping. Beside visually appealing e-commerce and friendly user experience, we always provide the same approach to responsive web design as the mobile user group keeps growing year by year.
Development
We develop our client’s e-commerce website with high attention to the detail and the design. Using the right technologies for established requirements is key to success. We help set up Content Management System and implement Search Engine Optimization so that your online shop can be easily found.
And of course, we integrate popular payment gateways into the website and set up various shipping methods. Buyers usually prefer to choose between multiple payment and shipping options, which is why our e-commerce developers use Paypal, ApplePay, GooglePay, and more.
Testing & launch
At the final stage, we migrate the site from a development server to the production one. Our testers check if each functionality works correctly and if the developed product matches the accepted designs. Although quality assurance is present in each stage of an e-commerce website's development, this is the last verification before customers can interact with live product.
Once every part is checked and approved to go live, we launch your new e-commerce website. We keep an eye on the product even after the go-live and support you with maintaining your code and CMS.